Do you use a serum before a moisturiser? It is a very important step in our morning routine!

What a serum is? Market propose so many variants: oil, oily, watery, with vitamins, Hyaluronic Acid, Q10 etc. What product should we choose and why we need it at all?
Actually a serum is a skincare product you can apply to your skin after cleansing but before moisturising.  We need it because serum can deliver powerful ingredients directly into the skin.

Creams and moisturisers don’t contain so high concentration of active ingredients. So a serum is an instrument to deliver anti-aging components into the deepest skin layer and fight wrinkles.
Sometimes you can use serums instead of moisturisers, but it is true only for young, oily skin. Face moisturisers and creams create a better barrier on top of the skin to prevent water loss.
Face oil isn’t serum (but some companies tell different). Face oils don’t contain high proportion of active components which can deeply penetrate into the skin.

I use Ecobeauty Youth Activating Concentrate Serum. It contains a very high level of Hyaluronic Acid, Vitamin B3, Vitamin B6, Vitamin C and Natural Allantoin.
All active ingredients your skin needs in one product! This product really stands out because not only it contains high concentration of hyaluronic acid , but also it is very rich with vitamins.
This powerful combination can rarely be found in other available products.

Which skin type is it good for?
• ✔ Normal
• ✔ Oily
• ✔ Combination
• ✔ Dry
• ✔ Sensitive